Pay Per Click (PPC) is a digital advertising model that allows you to display ads across search engines, social media platforms, and partner websites. The beauty of PPC lies in its name—you only pay when someone clicks on your ad. It’s a highly targeted approach that puts your business directly in front of potential customers who are actively searching for your products or services.
With PPC advertising, you’re not just guessing where your budget goes. You see real-time results, know exactly where your money is being spent, and can adjust campaigns for maximum efficiency.
